Privacy Policy

Effective Date: October 2025
Last Updated: November 2025

This Privacy Policy explains how ARTI Structural Waterproofing Ltd (“ARTI Waterproofing”, “we”, “our”, or “us”) collects, uses, discloses, and safeguards your personal information when you visit our website (“Site”) or communicate with us.

We are committed to protecting your privacy and ensuring transparency about how we process your data in compliance with the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018.

1. Who We Are

ARTI Structural Waterproofing Ltd
Registered office: 137-139 Brent Street, Churchill House Management, London, NW4 4DJ
Email: info@artiwaterproofing.co.uk
Phone: 020 4501 8087

We act as the Data Controller for all personal data collected through our website and associated communication channels.

2. Information We Collect

We may collect and process the following categories of information:

A. Information You Provide Directly

Your name, company name, and job title.
Email address and telephone number.
Project details submitted through our contact forms or email correspondence.
Any documents you choose to send (such as project briefs, drawings, or CVs for job applications).
Feedback or enquiries submitted through the Site.

B. Information Collected Automatically

When you visit our website, certain information is automatically collected via cookies and analytics tools:

IP address and geolocation region.
Device type, browser version, and operating system.
Pages viewed, time spent on each page, and referral source.
Session duration and interaction data (e.g., clicks, scroll behaviour).

C. Information from Third Parties

We may receive limited data from trusted third-party platforms we use to run our business:

Wix.com Ltd (website host and analytics)
HubSpot CRM (form and email management if integrated)
PandaDoc Inc. (document and proposal signing system)

All such processors operate under strict data-processing agreements compliant with UK GDPR.

3. Legal Basis for Processing

We rely on one or more of the following lawful bases:

PurposeLawful Basis

To respond to enquiries and requestsLegitimate interest – to communicate with clients and prospects

To send quotes, proposals, and contractsContractual necessity

To send marketing communications (news, updates)Consent

To maintain business records and meet legal obligationsLegal requirement

To analyse website use and improve servicesLegitimate interest

4. How We Use Your Information

We use your information to:

Respond to enquiries and provide requested services.
Prepare and manage quotes, proposals, and contracts.
Maintain records for accounting, auditing, and tax purposes.
Improve our website and user experience.
Send marketing updates (if you consent).
Comply with legal and regulatory obligations.

We do not sell or rent personal data to third parties.

5. Cookies and Tracking Technologies

Our Site uses cookies to enhance functionality and understand visitor behaviour.

Types of cookies used:

Essential cookies – required for site operation.
Performance cookies – analyse traffic and usage (via Wix Analytics and/or Google Analytics).
Functional cookies – remember user preferences.
Marketing cookies – only active with your explicit consent.

You can adjust your cookie preferences anytime through your browser settings or by using the cookie consent banner displayed when you first visit our Site.

6. Data Storage and Security

We implement industry-standard technical and organisational measures to protect your information, including:

SSL encryption for all website traffic.
Restricted access controls for authorised staff only.
Secure cloud hosting and encrypted backups via Wix and Microsoft 365.
Routine data integrity and security audits.

All personal data is stored within the UK or EEA. If any data is transferred outside the UK/EEA, we ensure adequate protection under UK GDPR transfer mechanisms (such as Standard Contractual Clauses).

7. Data Retention

We retain personal information only as long as necessary for the purposes for which it was collected:

Client project data: 7 years after completion (for insurance and warranty purposes).
General enquiries: 2 years.
Job applications: 6 months (if unsuccessful).
Marketing data: until you withdraw consent.

After expiry, all records are securely deleted or anonymised.

8. Sharing and Disclosure

We may share your data with:

Our employees and authorised consultants for operational purposes.
Service providers (such as IT support, accountants, or software vendors).
Legal and regulatory authorities if required by law.

All third parties are bound by confidentiality and data-processing agreements that protect your information under UK GDPR.

9. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

Right to access – request a copy of your data.
Right to rectification – correct inaccurate information.
Right to erasure (“right to be forgotten”).
Right to restriction of processing.
Right to data portability.
Right to object to processing based on legitimate interest or marketing purposes.
Right to withdraw consent at any time (where applicable).

To exercise any of these rights, please contact us at info@artiwaterproofing.co.uk.
We will respond within one month of receiving your request.

10. Marketing Communications

We may contact you with updates, news, or offers only if you have opted in.
You can unsubscribe at any time via the link in our emails or by contacting us directly.
We never share mailing lists with third parties for marketing purposes.

11. Links to External Websites

Our Site may contain links to other websites. We are not responsible for the privacy practices or content of external sites. We encourage users to review the privacy policies of any website they visit.

12. Children’s Privacy

Our website and services are not intended for individuals under 16 years of age.
We do not knowingly collect or process children’s data.

13. Changes to This Policy

We may update this Privacy Policy periodically to reflect legal, technical, or operational changes.
The latest version will always be available on this page with an updated “Effective Date.”

14. Contact & Complaints

If you have any questions or concerns about how we handle your data, please contact:

Data Protection Officer
ARTI Structural Waterproofing Ltd
137-139 Brent Street, Churchill House Management, London, NW4 4DJ
Email: info@artiwaterproofing.co.uk

If you are not satisfied with our response, you may lodge a complaint with the Information Commissioner’s Office (ICO):
Website: www.ico.org.uk
Helpline: 0303 123 1113